Google Analytics 4 is coming in June 2023

  • Wednesday, 24th May, 2023
  • 15:38pm

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Upgrade to Google Analytics Version 4 with Easy on Net!

As the end of life for Universal Analytics approaches, it's essential to upgrade to Google Analytics 4 (GA4) to keep your website tracking and data analysis up to date. However, navigating the upgrade process can seem daunting.

If you have a website or an online business, you might have heard about Google Analytics, a powerful tool that helps you understand your website's performance and user behavior. Up until now, Universal Analytics has been the go-to version for tracking and analyzing website data. However, it's time to make a change and upgrade to Google Analytics 4 (GA4) before Universal Analytics reaches its end of life in July 2023.

GA4 offers a more comprehensive and advanced approach to data analysis. It provides a better understanding of user interactions across various devices and platforms, including mobile apps. This means you'll have a clearer picture of how users engage with your website or app, enabling you to make more informed decisions to improve their experience.

Moreover, GA4 incorporates machine learning algorithms, which can automatically analyze vast amounts of data and provide valuable insights. With its enhanced AI capabilities, GA4 can uncover hidden patterns, segment your audience more effectively, and even predict future user behavior. This level of intelligence can be a game-changer for your business, helping you optimize your marketing strategies and drive better results.

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Book a free, one-on-one 15 minute consultation with our digital marketing manager today!

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